Why in the world?!

This is going to be one of those entries where the disclaimers could be way longer than the actual entry itself. Yet, I will not apologize for what I write. I will just mention that all this stuff I write here is mostly for fun and in no way reflects the positions of my husband, my company or any individuals who work for it. Also, I would like to point out what I think should be pretty obvious: not all entries here are meant to have a great purpose in life (either mine or somebody else's).

So here's what happened earlier today. All names have been omitted, just to avoid unnecessary complications.

Me and a female co-worker are standing in line at the grocery store during our lunch break. My looking for a вафла Боровец delayed my arrival at the line, so there's a random guy already in line between the two of us. Just as I get there, I notice that the store is selling the new brand of menthol-coated Durex condoms, they're called durex-tingle, that another friend had just told me about.

Me: Oh, look! Here are the new Durex condoms! Take a look!
Female Co-worker: Oh, wow! How does that work exactly?
Me: I don't know, but simply thinking about it reminds me of the super-strong Orbit gum that makes you feel like a dragon every time you open your mouth to breathe.
Female Co-worker: Seriously! Can you image what would be like to experience that during...

At which point we both realize we are not really keeping this conversation only to ourselves and that the middle-aged guy is struggling with three distinct sentiments as he is listening to the whole thing: amusement, panic and embarrassment.

I know that I should probably have already dropped this and I know that I am risking attracting all kinds of perves to the saintly place I call my blog, but dude! can someone please explain to me how exactly can someone think of creating such a thing and what are the scientific reasons for thinking it would actually work?